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is it too soon to recommend a taxonomist?
The three layers are drawn out into a temporal span to indicate the relationship between the names A, B and C
i work for an international organization
they have just completed a two year overhaul while building a dedicated department of talented people to manage all forward facing web work
as i have worked for them these last 4 months, i’ve noticed several things
while they have just finished growing the department from 4 to 22, they are still working out a few growing pains
since i have been there i have seen tremendous growth in the standards of the department and experience joy at the majority of staff that have passion for their jobs
but i notice technology might be speeding up again and i’m not sure they are making all the connections they could be making
search engines are evolving – and no, I don’t mean the math that Google performs i’m taking about the fact that search is changing – it’s going to become about words, snippets and links communities share – not just whose page indexes the best
and it’s not just search – it’s the linking as well
so is this a SEO thing or a SoMe thing
maybe it’s a hybrid of both
we need a taxonomist where ever they fit
what you say is a taxonomist?
it’s a person who makes the logical connection with words using editorial indexing and information hierarchies
someone who can understand retrieval systems and indexes
mark evens on using twitter for marketing
The New York Times had an article last Sunday on how personal recommendation services are becoming more popular – driven by the belief that the best advice comes from people you know and those in your digital and personal networks as opposed to a service such as Yahoo Answers.
For anyone using Twitter or Facebook, the power and effectiveness of tapping into your networks is clear. To me, one of Twitter’s “killer apps” is being able to use the collective knowledge of the crowd.
Yesterday, I went to a start-up event in Montreal featuring three travel sites – Travellr, Viajeros and YowTrip.
One thing that struck me during their presentations is how travel is such a personal experience, and how the best travel experiences don’t come from guidebooks but, instead, the people you meet along the way that suggest places you’d never otherwise have discovered.
http://www.markevanstech.com/2009/06/30/can-travel-sites-truly-leverage-social-media/
sports drinks – NASA beats them all
Sports drinks getting a run for their money
NASA scientists developed an electrolyte formula that is now available for weekend warriors and athletes here on Earth. The formula is a concentrated liquid that when mixed with water quickly restores hydration and prevents fluid loss. NASA scientists developed an electrolyte formula that is now available for weekend warriors and athletes here on Earth. The formula is a concentrated liquid that when mixed with water quickly restores hydration and prevents fluid loss.
http://www.space.com/scienceastronomy/090630-st-nasa-sports-drink.html
Spaghetti & the Choices We Make
I love this video of Malcom Gladwell talking about Howard Moskowitz and reinventing Spaghetti Sauce and changing the way we understand the “Sweet Spot”
wondering what a tweetup is?
coolest handheld video i have ever seen
This is unbelievable! How do they do it with a hand held? If this is CGI how did they get it to work? If you know the answer, let me know; otherwise just enjoy the video.
the semantic web
its here don’t let anyone tell you it’s not
the semantic web is the next evolutionary development of the Internet , the father
it’s about connecting data not files and about deriving meaning from content and then making connections where there have been none before
it’s about sharing your data across networks of sites that share a basic id to you and pull the data you allow to have all your favorite applications together
it’s about taking the subject and type of content of a page you are on and and using data openness and followers recommendations to make your experience smarter
Image credit: command line tee - flickr user pixelfrenzy
Search and Rescue: 6 Approaches to Semantic Data Collection
Image credit: command line tee - flickr user pixelfrenzy
Powerset
Cuil
Hakia
Worio
Ubiquity
Semanti
follow – tweet – post – gerd leonhard
Greetings, and welcome to MediaFuturist.com.
I work as a Futurist in the Media, Technology and Communication Industries, Author and Writer, Strategic Advisor, Keynote Speaker & Presenter.
I focus on these industries and sectors:
- Recorded Music & Music Publishing
- Radio & Broadcasting
- Telecom & Wireless
- Social Networking & Web 2.0
- Social Media and User Generated Content
- Online Gaming & Virtual Worlds
- Film / TV / Video
- Print / News / Journalism
- Advertising & Branding
- Public Relations & Communications
- Education & Training
- Cultural Policy
I live in Basel / Switzerland – and aboard a good many airplanes.
I love this video by Atlanta’s Fitzgerald + Co. – Adult humor
…By contrast, among the spots submitted to Cannes that also demonstrate “sexy time,” as Borat would put it, a commercial for Durex condoms by Atlanta’s Fitzgerald + Co. manages to be open, clever, inclusive and far more expressive and human than the Calvin Klein board — all by using balloon (well, condom) animals. No shame here as the blue and pink ones happily go at it from every angle, complete with squeaky-rubber sound effects. (I never realized balloon animals are indeed naked.) An orange balloon friend stands by shyly, but then is happily welcomed into the repression-free threesome. “Get it on” is the double-entendre tagline-a great way to combine “Just do it” with a health message. It’s poignant and timeless, a thing of beauty. Give it a gold, I say…..
http://www.realtimecannes.com/2009/06/hot-or-not-at-cannes.html
Twitter Grows 1,444% Over Last Year
Time spent on site soars 175%
June 23, 2009
-By Nielsenwire
NEW YORK May 2009 data from Nielsen Online show that people continue to spend more time on social networking and blog sites than ever before. Total minutes increased 82 percent year-over-year and the average time per person increasing 67 percent year-over-year in May 2009.
Twitter.com was the fastest-growing Web brand in May 2009, increasing 1,448 percent year over- year, from 1.2 million unique visitors in May 2008 to 18.2 million in 2009.
Despite being the fastest-growing brand year-over-year, Twitter’s month-over-month growth has begun to slow, increasing 7 percent from April.
The average time per person on Twitter increased 175 percent year-over-year, from 6 minutes and 19 seconds in May 2008 to 17 minutes and 21 seconds in May 2009. However, month-over-month growth was flat, decreasing one percent from April 2009.
Growth of Twitter
Facebook and Myspace Stats:
• With 144.3 million unique visitors, Facebook was the No. 1 global social networking destination in May 2009-the 7th month in a row that Facebook has ranked No. 1
• May 2009 also marked the 5th month in a row that Facebook has been the No. 1 social_networking site in the U.S., garnering 75.4 million unique visitors-a 190 percent increase_over May 2008
• Myspace.com continued as the top social networking site when ranked by total video streams in May, with 116.1 million video streams
Unique viewers of video content at Myspace.com increased 22.9 percent month-over-month, from 9.9 million in April 2009 to 12.2 million in May 2009.
Adweek is a unit of the Nielsen Co.
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